Word.ws English Dictionary

adtech

adtech noun: digital technology for the delivery and measurement of advertising campaigns.

Noun

adtech (uncountable)

  1. Digital technology for the delivery and measurement of advertising campaigns.
    • Last week, Motherboard's Joseph Cox laid down $160 with Safegraph, a digital adtech/surveillance company, and got back the location trails of everyone who'd visited 600 Planned Parenthood locations. Safegraph claimed that this data was "anonymized." This is a lie. It's really, really easy to...2022 March 7, Cory Doctorow, “Safegraph follows people into abortion clinics and then sells the data”, in Pluralistic

Origin of adtech

From ad + tech.

Questions about adtech

What does adtech mean?
Adtech means digital technology for the delivery and measurement of advertising campaigns.
What part of speech is adtech?
Adtech is a noun.

Words near adtech in the dictionary

  1. adsurgent
  2. Adswood
  3. adsymphyseal
  4. adsymphysial
  5. ADT
  6. adtech
  7. adtevac
  8. ADTs
  9. ADU
  10. aduance
  11. aduantage

Source and license

Adapted from Wiktionary: adtech (page history and authors). Text available under the Creative Commons Attribution-ShareAlike 4.0 license. Word.ws reformatted the entry and added links. Wiktionary data of 2026-09-02.

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Cite this entry: “adtech.” Word.ws, https://word.ws/adtech. Based on Wiktionary, CC BY-SA 4.0.