Word.ws English Dictionary

direct response

direct response noun: marketing designed to generate an immediate response from consumers, where each consumer response (and purchase) can be measured and attributed to individual advertisements, and where there is no intermediary between buyer and seller.

Noun

direct response (uncountable)

  1. Marketing designed to generate an immediate response from consumers, where each consumer response (and purchase) can be measured and attributed to individual advertisements, and where there is no intermediary between buyer and seller.

Questions about direct response

What does direct response mean?
Direct response means marketing designed to generate an immediate response from consumers, where each consumer response (and purchase) can be measured and attributed to individual advertisements, and where there is no intermediary between buyer and seller.
What part of speech is direct response?
Direct response is a noun.

Words near direct response in the dictionary

  1. direct red cards
  2. direct registering
  3. direct repeat
  4. direct report
  5. direct reports
  6. direct response
  7. direct rule
  8. direct selling
  9. direct sequel
  10. direct sequels
  11. direct speech

Source and license

Adapted from Wiktionary: direct response (page history and authors). Text available under the Creative Commons Attribution-ShareAlike 4.0 license. Word.ws reformatted the entry and added links. Wiktionary data of 2026-09-02.

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Cite this entry: “direct response.” Word.ws, https://word.ws/direct_response. Based on Wiktionary, CC BY-SA 4.0.