hypervaluing

Verb

hypervalue (third-person singular simple present hypervalues, present participle hypervaluing, simple past and past participle hypervalued)

1. To value extremely highly or closely.
   • To the missionaries other ways of reasoning were perceived as contending against their long established and hypervalued truth.1991, Identity, Rationality, and the Post-colonial Subject, Columbia University, Institute of African Studies
2. To assign a higher value than is necessary or appropriate; to overvalue.
   • There are many examples where men's attempts to support women are hypervalued. Such disproportionate rewards for being a 'good man' can shore up patriarchal social structures instead of undermining or dismantling them.2019, Working Across Difference, Macmillan Education UK, →ISBN, page 113

See all 4 meanings of hypervalue