Word.ws English Dictionary

microbrand

UK/ˈmʌɪkɹə(ʊ)bɹand/

microbrand noun: a small commercial brand which is only recognised in a particular geographic or niche-interest market.

Noun

microbrand (plural microbrands)

  1. A small commercial brand which is only recognised in a particular geographic or niche-interest market.
    • At the other end of the e-commerce spectrum from the megabrands are the very small microbrand expert sites, like Autotrader.com, Reflect.com, Electricshaver.com, and Stethoscopes44.2001, Elliot Ettenberg, The Next Economy, page 16
    • If the DIY tribes conclude that Etsy is simply profiting from their initiative and inventiveness without brightening their microbrands, they'll quickly abandon the site.2010, Jeffrey Hollender, Bill Breen, The Responsibility Revolution, page 141

Verb

microbrand (third-person singular simple present microbrands, present participle microbranding, simple past and past participle microbranded)

  1. To use a brand of this kind.

Forms of microbrand

Noun
pluralmicrobrands
Verb
third-person singular presentmicrobrands
present participlemicrobranding
past participlemicrobranded
pastmicrobranded

Origin of microbrand

From micro- + brand.

Questions about microbrand

What does microbrand mean?
Microbrand means a small commercial brand which is only recognised in a particular geographic or niche-interest market.
What part of speech is microbrand?
Microbrand can be a noun or a verb.
How do you pronounce microbrand?
Microbrand is pronounced /ˈmʌɪkɹə(ʊ)bɹand/ (UK).
What is the plural of microbrand?
The plural of microbrand is microbrands.

Words near microbrand in the dictionary

  1. microbrains
  2. microbranch
  3. microbranches
  4. microbranching
  5. microbranchings
  6. microbrand
  7. microbranded
  8. microbranding
  9. microbrands
  10. microbreak
  11. microbreaking

Source and license

Adapted from Wiktionary: microbrand (page history and authors). Text available under the Creative Commons Attribution-ShareAlike 4.0 license. Word.ws reformatted the entry and added links. Wiktionary data of 2026-09-02.

Last updated:

Cite this entry: “microbrand.” Word.ws, https://word.ws/microbrand. Based on Wiktionary, CC BY-SA 4.0.