retargeting

Verb

retarget (third-person singular simple present retargets, present participle retargeting or (rare) retargetting, simple past and past participle retargeted or (rare) retargetted)

1. (transitive) To target again.
   • The new marketing campaign will retarget past customers.
2. (transitive) To change the targeting of (a weapon etc.).
   • “We will have to retarget our missiles on the objects that we think threaten our national security,” he said.2008 February 15, C. J. Chivers, “President Putin Talks of the Future as Premier”, in New York Times
3. (transitive) To adapt so as to run on a different platform.