Word.ws English Dictionary

showrooming

showrooming noun: the act or practice of inspecting the merchandise in a physical store, then purchasing the identical product from an online merchant. Also the present participle and gerund of showroom.

Noun

showrooming (uncountable)

  1. The act or practice of inspecting the merchandise in a physical store, then purchasing the identical product from an online merchant.
  2. The act or practice of using a physical store as a showroom for an online merchant.
    • Traditional retailers are devising strategies to counteract the threat from showrooming.
    • Best Buy Co. Inc. CEO Hubert Joly denied that "showrooming" is a threat to the retailer in an interview with the Star Tribune published on Sunday.2012 September 10, Katharine Grayson, “Best Buy CEO Joly calls showrooming a 'falsehood'”, in Minneapolis-St. Paul Business Journal

Also used as

showrooming is also the present participle and gerund of showroom.

Questions about showrooming

What does showrooming mean?
Showrooming means the act or practice of inspecting the merchandise in a physical store, then purchasing the identical product from an online merchant.
What part of speech is showrooming?
Showrooming is a noun.

Words near showrooming in the dictionary

  1. showres
  2. showring
  3. showrings
  4. showroom
  5. showroomed
  6. showrooming
  7. showrooms
  8. showrun
  9. showrunner
  10. showrunners
  11. showrunning

Source and license

Adapted from Wiktionary: showrooming (page history and authors). Text available under the Creative Commons Attribution-ShareAlike 4.0 license. Word.ws reformatted the entry and added links. Wiktionary data of 2026-09-02.

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Cite this entry: “showrooming.” Word.ws, https://word.ws/showrooming. Based on Wiktionary, CC BY-SA 4.0.