underprice
underprice verb: to set a price at less than the value or cost of an item.
Verb
underprice (third-person singular simple present underprices, present participle underpricing, simple past and past participle underpriced)
- To set a price at less than the value or cost of an item.
- Still, the spokesman, Cory Shields, said NBC Universal was determined to change what it saw as Apple’s underpricing of video.2007 September 1, Brooks Barnes, “No New NBC Shows to Be Sold by Apple”, in New York Times
- To sell at a lower price than another (especially than a competitor).
- Near-synonym: undercut
- Synonyms:
- undercut
Synonyms of underprice
Forms of underprice
| third-person singular present | underprices |
|---|---|
| present participle | underpricing |
| past participle | underpriced |
| past | underpriced |
Origin of underprice
From under- + price.
Questions about underprice
- What does underprice mean?
- Underprice means to set a price at less than the value or cost of an item.
- What part of speech is underprice?
- Underprice is a verb.
- What is the past tense of underprice?
- The past tense of underprice is underpriced.
Words near underprice in the dictionary
Source and license
Adapted from Wiktionary: underprice (page history and authors). Text available under the Creative Commons Attribution-ShareAlike 4.0 license. Word.ws reformatted the entry and added links. Wiktionary data of 2026-09-02.
Last updated:
Pronunciation audio from Wikimedia Commons, each file under its own free license: LL-Q1860 (eng)-Flame, not lame-underprice.wav.
Cite this entry: “underprice.” Word.ws, https://word.ws/underprice. Based on Wiktionary, CC BY-SA 4.0.