Word.ws English Dictionary

underpromise and overdeliver

underpromise and overdeliver proverb: improve business interactions and relationships with customers by setting modest expectations and then exceeding those expectations by delivering more than what was initially promised or expected.

Proverb

underpromise and overdeliver

  1. Improve business interactions and relationships with customers by setting modest expectations and then exceeding those expectations by delivering more than what was initially promised or expected.
    • Think about the old customer service maxim, underpromise and overdeliver.2010, Marty Brounstein, Arthur H. Bell, Dayle M. Smith, Business Communication, page 225

Forms of underpromise and overdeliver

alternative formunderpromise, overdeliver

Questions about underpromise and overdeliver

What does underpromise and overdeliver mean?
Underpromise and overdeliver means improve business interactions and relationships with customers by setting modest expectations and then exceeding those expectations by delivering more than what was initially promised or expected.
What part of speech is underpromise and overdeliver?
Underpromise and overdeliver is a proverb.

Words near underpromise and overdeliver in the dictionary

  1. underproductive
  2. underproductivity
  3. underproficient
  4. underproliferation
  5. underpromise
  6. underpromise and overdeliver
  7. underpromised
  8. underpromises
  9. underpromising
  10. underpromote
  11. underpromoted

Source and license

Adapted from Wiktionary: underpromise and overdeliver (page history and authors). Text available under the Creative Commons Attribution-ShareAlike 4.0 license. Word.ws reformatted the entry and added links. Wiktionary data of 2026-09-02.

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