backsell
backsell noun: the promotion of a product to end users or retailers in order to create demand earlier in the supply chain, e.g. with wholesalers.
Noun
backsell (plural backsells)
- The promotion of a product to end users or retailers in order to create demand earlier in the supply chain, e.g. with wholesalers.
- Last issue IMD described how Mullard “sold” its AX TV tube to retailers in order to put pressure on setmakers to incorporate it in their products: a classic backsell.1984, Industrial Marketing Digest, volume 9, page 132
Verb
backsell (third-person singular simple present backsells, present participle backselling, simple past and past participle backsold)
- To promote in this manner.
Forms of backsell
| Noun | |
|---|---|
| plural | backsells |
| Verb | |
| third-person singular present | backsells |
| present participle | backselling |
| past participle | backsold |
| past | backsold |
Origin of backsell
From back- + sell.
Questions about backsell
- What does backsell mean?
- Backsell means the promotion of a product to end users or retailers in order to create demand earlier in the supply chain, e.g. with wholesalers.
- What part of speech is backsell?
- Backsell can be a noun or a verb.
- What is the plural of backsell?
- The plural of backsell is backsells.
Words near backsell in the dictionary
Source and license
Adapted from Wiktionary: backsell (page history and authors). Text available under the Creative Commons Attribution-ShareAlike 4.0 license. Word.ws reformatted the entry and added links. Wiktionary data of 2026-09-02.
Last updated:
Cite this entry: “backsell.” Word.ws, https://word.ws/backsell. Based on Wiktionary, CC BY-SA 4.0.