mktg.

Noun

marketing (countable and uncountable, plural marketings)

1. Buying and/or selling in a market (street market or market fair).
   • The final result of the extreme seasonality of marketings of cattle and calves in Arkansas would have been an inshipment of either slaughter cattle or block beef and beef products during three quarters of the year.1961, Arkansas Agricultural Experiment Station, Bulletin, page 16
   1. (Philippines, archaic) Shopping, going to market as a buyer.
      • Although Miss Pross, through her long association with a French family, might have known as much of their language as of her own, if she had had a mind, she had no mind in that direction […] So her manner of marketing was to plump a noun-substantive at the head of a shopkeeper without any...1859, Charles Dickens, A Tale of Two Cities
   2. (dated) Attending market as a seller.
      • Marketing was a time-consuming task for truck farming families, as the round trip could take most of the day.
2. (uncountable) The promotion, distribution and selling of a product or service; the work of a marketer; includes market research and advertising.
   • a bachelor's degree in marketing