private label
private label noun: synonym of own brand.
Noun
private label (plural private labels)
- Synonym of own brand.
- You'd be surprised how many name brand companies produce some private label work for the big box and grocery chains.
- This summer, Mondelez International sued Aldi, claiming its private-label cookie line “blatantly copies” the packaging of popular signature snacks like Oreos and Chips Ahoy!2025 August 6, Julie Creswell, “Aldi’s Passionate, Cultlike Following Fuels Its Rapid Expansion Plans”, in The New York Times
- Synonyms:
- own brand
Verb
private label (third-person singular simple present private labels, present participle (US) private labeling or (UK) private labelling, simple past and past participle (US) private labeled or (UK) private labelled)
- To produce (something) and apply a private label to it; to make (something) under a private label.
- it was private labelled
- they private labelled it for X
Synonyms of private label
Forms of private label
| Noun | |
|---|---|
| plural | private labels |
| Verb | |
| third-person singular present | private labels |
| present participle US | private labeling |
| present participle UK | private labelling |
| past participle US | private labeled |
| past US | private labeled |
| past participle UK | private labelled |
| past UK | private labelled |
Questions about private label
- What does private label mean?
- Private label means synonym of own brand.
- What part of speech is private label?
- Private label can be a noun or a verb.
- What is the plural of private label?
- The plural of private label is private labels.
Words near private label in the dictionary
Source and license
Adapted from Wiktionary: private label (page history and authors). Text available under the Creative Commons Attribution-ShareAlike 4.0 license. Word.ws reformatted the entry and added links. Wiktionary data of 2026-09-02.
Last updated:
Cite this entry: “private label.” Word.ws, https://word.ws/private_label. Based on Wiktionary, CC BY-SA 4.0.